Hi, I’m Sarah, a UI/UX Designer based in Sydney, Australia

I design with purpose - balancing user needs, business goals, and stakeholder interests to create meaningful, lasting experiences. I also love mangoes 🥭, airplane windows ✈️, road trips 🚐, and things built to last - like great design!

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My recent work

What I do

  • I design digital experiences that feel easy and enjoyable to use. From first sketches to final touches, I focus on creating interfaces that look beautiful while being highly usable.

  • Understanding users is at the heart of great design. I dive deep into user behaviour, conducting research and testing to uncover insights that shape smarter, more effective products.

  • Bringing ideas to life through interactive prototypes, I test and refine designs to ensure they’re intuitive, functional, and ready for the real world.

  • Data is at the core of what I do. I believe everything needs to be measurable. By analysing user data, I uncover trends, behaviours, and pain points, then present my findings clearly so they’re easy to act on.

  • Consistency is key. I build scalable design systems that streamline workflows, ensuring teams can create cohesive, on-brand experiences with ease.

  • Beyond screens, I design end-to-end experiences that connect digital and physical touchpoints, mapping out customer journeys that feel natural every step of the way.

My Approach

I'm passionate about using curiosity and empathy to create valuable, innovative products. My strength lies in my constant drive for improvement and keen interest in UX research.

People in a meeting room with laptops and beverages on the table, engaged in discussion and using electronic devices.

“One of Sarah’s key strengths is her initiative. She consistently identified opportunities for improvement and made suggestions to enhance existing processes.”

Melissa Cheah

Senior UX Designer | KAYAK

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“It was absolutely wonderful to have Sarah on the team. She is diligent, professional, and good at receiving feedback.”

Teis Anker Mikkelsen

CEO of Multiscription

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“Sarah’s exploratory research, UI design, user testing, and design process improvements were all stellar. On top of that all, she is a fun, collaborative individual with a positive attitude.”

Mike Scopino

Design Director at KAYAK

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“Sarah brought a high level of professionalism, deep industry knowledge, and a collaborative approach that made the entire process seamless. She’s not only up to date with the latest trends and best practices, but she also integrated effortlessly with our team.”

Ben Malouf

Founder of Craft Cartel Liquor